(1) Be prepared
Just as car lovers like to have a spare tire, companies often need to maintain a certain number of brand names (already registered or in the process of being conceived), so they can replace them at any time in case of a crisis. After being cancelled by the government unit, it will immediately change to a new brand to minimize the risk.
(2) Avoid similar names to other companies
Coconut juice is the trump card in the fruit and vegetable juice market, so it has become the object of imitation. A manufacturer in southern Taiwan also produces
Fruit and vegetable juice, however, is called "coconut milk honey". The inadvertent mistake has also caused a storm of business prohibition (because it is too similar to others, trouble will follow immediately).
(3) The artistic conception of the words is beautiful, which conforms to the company image
The artistic conception of "Chanel Company" is very suitable for its gorgeous corporate image.
(4) Be worthy of the name
Pay attention to the product name at a glance, let people know what you are selling in a second, which is not only pleasing, but also saves a lot of advertising costs. The United States has such a brand as "White Castle". Guess what it sells? They are well-known underpants! It is hard for ordinary people to think that it is related to clothes. Some people think that the name "Wankelong" is easy to confuse, and they always make use of it on every date
Wrong place, very troublesome. However, the "Xizhilang" and "Eat again" that are heavily advertised clearly have the artistic conception of eating, which will not be mistaken or difficult to identify in the naming rules.
(5) To facilitate design
Generally, enterprises that pay more attention to advertising will ask design companies to design standard characters for trade names. In the past, copywriters didn't care whether the characters were beautiful or not, so the newly named standard characters were often bloated or weird. If the printed goods are not good looking, you'd better consider them in advance to avoid damaging the long-term plan.
(6) Take a name of sustainable development
A bad name may directly affect the future business development of the company. For example, if someone invests
A snack bar is called XX Snack Bar, but after the company has grown and developed, it wants to open a hotel integrating catering and accommodation, and the name "XX Snack Bar" completely limits its continued development. Or you initially set up a food store called "Yummy". Later, you become richer and want to invest in real estate business, but who likes to live in a house in "Yummy" real estate?
(7) Take the time to register
Once you have confirmed the name of the company, don't hesitate to confirm it. But don't forget to look at the names of companies that have been registered by others. Don't infringe on the rights of others, because many times you will find that the name you want has been registered first. So once the name is confirmed, you should register as soon as possible.
Multi angle consideration
The naming method of enterprises and products is based on the industry characteristics and product performance, and integrated with the Chinese character principle (rhythm, meaning, font)
Principles, Taiji principles, aesthetic principles, geographical humanities, regional culture, age structure, and the internationalization and creativity of naming. Finally, appropriate positioning and comprehensive analysis will be made to create a unique, easy to identify, easy to spread, and conducive to the development of enterprises, and create a world famous brand with cultural heritage. Of course, the intelligence of mathematics and physics has its induction and implication for all things with names and titles. Therefore, it is safer for enterprises or products to refer to 81 mathematics when naming. In particular, when naming the company, the reputation of the company name (trade name) should be good. The general name of enterprises and companies should also be auspicious in mathematics and physics, with good meaning. The five elements of mathematics and physics shall be compatible with the five elements of the name and personality of the responsible person (legal representative), and the five elements of the company name and the personality of the responsible person shall not be mutually exclusive.
For more company name verification issues, please pay attention to the second brother
