Naming method of electronic companies
Confucius said that "the name is irregular and the words are not smooth". For a company or enterprise, the name is not only a simple symbol, but also an image of the enterprise in the market development. It is also a brand value. A good name will enable the enterprise to achieve good social and economic benefits, and it is also a magic weapon for survival and competition in the market economy. From its establishment to its promotion, the enterprise name will also play a magical role in establishing a famous brand, expanding its influence, advertising, etc. So how to choose a good name for the enterprise in combination with Chinese culture, enterprise marketing, brand building, etc?
1) Named after products and industries: The names of general companies and units have their product names and industry names, so that others can know their business scope. For example, children's shoes can be directly named after a shoe factory.
2) Named after a place name: Place name refers to the location of the enterprise. Due to historical, economic, cultural, ethnic, religious and other reasons, place names in different places have different positions in the public mind. For enterprises in economically developed areas, if the name of the enterprise has a place name, its brand can often be stained with the light of the place name. Of course, we should avoid naming places where the names are not loud.
3) Named after property right: The property name indicates the ownership of the property. Any company or unit has the problem of ownership, that is, it always belongs to a specific legal person or individual, or the country. But not every company or unit should be named with property rights. As for the name based on property rights, it is generally named after the unit whose property rights belong to a higher level. However, due to the development of history, naming in this way is no longer suitable for the current situation.
4) Named after trademark right, brand name, etc : At present, the trademark is getting more and more attention. Therefore, naming the company with trademark rights can expand the popularity of the company's name in a relatively short period of time, so that its products are valued by people. Naming a company by its name is widely praised by people at present, and it is also one of the important ways to name a company.
5) Named after generic words: In people's opinion, generic words can be divided into large and small ones. So now, when naming generic words, we all use large-scale words. If we can use the general factory, we don't need the factory and branch, if we can use the head office, group, company, branch, etc.
One word recommendation for electronic companies
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Recommended name for electronic company: 2 words
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