As a brand design company, how can we do without a creative and loud name! Today, the second brother of the enterprise will teach you how to give your company a good name.
No matter how powerful a design company is, it must be at a loss to name it. The name is not only for the purpose of obtaining the market access certificate for industrial and commercial registration, but also for the start and implementation of the company's corporate culture construction and market strategy. Well known enterprises have established their product naming, market promotion and market strategy at the time of initial company naming. Once the name of the design company is determined, it basically means a series of stereotypes such as the market prospect, scale and profit model of the enterprise.
Principles that design companies should follow when naming
① Ensure name specification is available
This seems obvious, but the wrong naming of design companies will lead to high costs. The name of the design company should be consistent with the Internet domain name. People are now inseparable from the network.
② Avoid unusual spelling
When naming a design company, please use words that are easy for customers to remember and write. The founders of some new companies intend to try unusual company names to make the company stand out. But when customers search your company with Baidu and mention your company to others, this practice will cause trouble.
③ Unique and unforgettable
In business, this is called "stickiness". But stickiness can become a bit tricky. Name of design company Each company has a different name, which is simple and easy to remember. As time goes by, it is still fresh and unforgettable. This is a difficult task, because the popular trend of naming often changes, and it is difficult to find eternal classic names (remember those names during the Internet bubble).
④ Simple and clear, rich in connotation
The shorter the name of the design company, the better. It is limited to four characters. Sometimes, the company owner will choose meaningless names, which will take great risks. When naming a design company, be sure to find out the international meaning of the name.
⑤ Easy to read and remember
Don't use phrases that are just random and meaningless. The name of the design company Now when people choose a name for a company or product, they again prefer a simple and clear style, and thus the brand cost is lower.
⑥ Provide clues to explain the main business
The name of the design company should clearly indicate the business of the company. It is appropriate to call a gardening company "lawn renovation", but the same name is not suitable for the repair business. The name of the design company should conform to the business characteristics and remind the customer of the type of service provided by the company.
For more information on the naming and verification of the company, please pay attention to the second brother of the company.
