Commonly used words for company naming refer to the Chinese characters that are often used and selected in the process of naming. Naming is of great significance to a company, which can directly affect the image and business development of the enterprise. When selecting commonly used words, it is necessary to consider the phonology and meaning so that they can convey a positive and positive message. In addition, the combination of surname and word meaning is also a common way of naming commonly used words. When naming, we need to find a balance between artistry and commerciality, and try to choose simple and easy to remember fonts so that people can quickly remember and recognize them. Proper selection and use of common words can add unique and attractive features to the naming of companies.

When naming companies, it is very important to understand the characteristics and classification of commonly used words. Commonly used characters refer to the Chinese characters frequently used in daily life. They have universal recognition and acceptance. Common words are mainly divided into basic common words and non basic common words. Basic commonly used characters refer to common and widely used Chinese characters, such as "day", "month", "water", etc. They usually have high semantic consensus and cultural meaning. Non basic commonly used characters refer to relatively rare or specific Chinese characters, such as "Ta", "Tu", "Crocodile", etc. They need to be more cautious and prudent when naming. In addition, commonly used words can also be classified according to the different vocal parts and radicals, which helps to better use commonly used words in the naming process. In addition, attention should be paid to the difference between traditional and simplified characters, as well as the use of polyphonic characters to ensure the accuracy and quality of naming.

In the process of naming, the use of common words with auspicious meanings can bring extra positive energy and luck to the company. The auspicious characters are usually symbolic, representing good luck, prosperity and success. For example, the word "Fu" stands for happiness and fortune, the word "Shou" stands for longevity and health, and the word "Cai" stands for wealth and fortune. In addition to individual characters, animal characters such as dragon, phoenix, and unicorn are also widely used in company naming, which symbolize authority, dignity, and auspiciousness. In addition, some numerals, such as "8" and "9", are also often used because of their auspicious and prosperous meanings in Chinese culture. When choosing common words with auspicious meanings, we need to consider the company's brand positioning and industry to ensure that the naming is consistent with the corporate image.

Different industries have slightly different requirements and specifications for company naming. Therefore, attention should be paid to the application of common words in different industries. In the IT technology industry, the naming should follow the principle of simplicity and strong sense of science and technology, and the common words with modern sense and Internet atmosphere can be selected. In the catering and retail industry, font design needs to highlight the characteristics of attractiveness and food, and common words with food related meanings can be selected. The naming of the medical and health industry needs to focus on professionalism and trust, and can use common words that reflect health and medical knowledge. The naming of the real estate and construction industries should reflect stability and reliability, and common words with the meaning of land, construction, etc. can be used. According to the needs of different industries, the flexible use of common words can make the company name more appropriate and targeted.

In addition to the above points, there are some other considerations that need to be considered when using common words for company naming. First of all, we should avoid duplication with other enterprises to avoid legal disputes and confusion. Secondly, when selecting commonly used words, attention should be paid to the collocation of the form and meaning to avoid ambiguity or improper association. In addition, it is necessary to avoid using common words involving sensitive words to avoid social disputes or negative impacts. Finally, it is necessary to ensure that common words are consistent with the company's brand positioning and can accurately convey the core values and characteristics of the enterprise. Through the above precautions, we can ensure the accuracy and adaptability of common words selection, and provide strong support for the company's naming.