The naming of a company is a very important thing, which is directly related to the company image, market competitiveness and legal compliance. When naming a company, there are some important matters to be noted.
First of all, it is recommended to prepare 3-5 alternative names in advance. This can avoid failure during name verification and save time and energy.
Secondly, the enterprise name should conform to the norms. Generally, a standardized enterprise name should include such elements as industry division, trade name, industry and organization form. This naming method can clearly express the industry and nature of the company, which is easy for customers and partners to understand and identify.
Third, avoid using Arabic numerals, pinyin letters, special symbols or foreign languages when naming. This is because these elements may lead to confusion and difficulty in remembering names, which is not conducive to brand building and marketing.
Fourth, company names in the same region cannot be duplicate. This is to avoid confusing and misleading consumers and ensure the normal operation of market order. When selecting a name, it is necessary to conduct sufficient market research and verification to ensure the uniqueness of the selected name.
Fifth, when naming, we should avoid offending well-known trademarks and confusing well-known companies with famous brand names. These behaviors may lead to legal disputes and bring serious economic losses and reputation problems to the company. Therefore, it is recommended to inquire about trademarks, well-known companies and celebrity brand names before naming to ensure that the selected names are free of infringement.
Sixth, passing the pre query is only the first step to name the company, and the company name can only be determined through online industrial and commercial internal audit. Passing the pre inspection does not mean that the final name is compliant, so the name still needs to be carefully evaluated and demonstrated before the subsequent industrial and commercial internal audit.
Seventh, the cancelled name cannot be used within one year, and the company name that has been revoked for less than three years cannot also be used. This is to protect the legitimate rights and interests of enterprise names and market order, and prevent frequent changes and abuse of names.
Finally, the company name approved by the State Administration for Industry and Commerce cannot be adjusted to shareholders until the business license is obtained. This means that before the formal establishment of the company, it should be ensured that the company name has been finalized to avoid unnecessary adjustment and change procedures.
To sum up, naming a company is a task that needs careful consideration. Comply with relevant specifications and legal requirements, conduct sufficient market research and name inquiry, and ensure the uniqueness and compliance of the selected name. In addition, attention should be paid to avoiding the use of names that are confused with well-known trademarks, company and celebrity brand names. The final name shall pass the online industrial and commercial internal audit and ensure that there is no history of cancellation or revocation.
