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How to choose the company brand name (product brand name)

Source: www.qierge.net Author: Qi Erge Time: 2022-11-24 16:33 View: 9895

There are many kinds of product brands in our life, and almost every item of clothing, food, housing and transportation has many brands. When many businesses are determined to start a business, product manufacturing needs to submit brands to protect product rights, but it is not easy to find a good sounding, unique and recognizable product brand name. We will learn how to name products according to the content of the product brand name checklist.

Name of product brand

The content of the product brand naming knowledge is to provide you with common product brand naming methods and brand name case analysis. I hope you can have good brand naming ideas after reading it.

Naming method of product brand name

Method 1. Homophonic naming

Most homophonic naming is to create a brand name that can make people familiar. The essence of the brand name of this product lies in the reference vocabulary. What is more common is that we are familiar with idioms, poems, film and television works and other related content, such as wedding clothing brands, which can be used as a reference for the words married in one's life, and homophonically take the name of the brand married by Yisheng, which is unique and innovative.

Method 2. Number naming

Most of the digital names are added to the brand names with Arabic numerals or Chinese and English numerals, which makes the brand names of products very conspicuous and eye-catching. Such as the fragrance of food brands, the beauty of cosmetics brands, and so on, in terms of visual effects, give people an attraction.

Method 3. Name the artistic conception

The name of artistic conception is a product brand name that can give people rich association. For example, Aloe Vera, a beauty brand, can give people an association of Aloe Vera to clean the skin, detoxify and beautify the face. Home brand Shujia can give people a comfortable and pleasant feeling of products.

Method 4. Name in Chinese and English

The combination of Chinese and English names, similar to the role of digital names, also creates a sense of visual impact in the visual sense. It can also improve the grade and taste of the brand to a certain extent, and create a product impression of an international brand. For example, the combination of Chinese and English naming of the clothing brand name Lady has an international atmosphere.

Method 5. Dialect naming

Dialect naming is based on geographical division to select consumer groups, most of which are local consumers. Product brand names with dialect have a more popular, grounded feeling, and are very friendly to people. For example, the food brand is a local brand in Sichuan, which means that the product is very spicy and gives people a sense of intimacy.

Product brand name recommendation

[Food brand]

1. Kang Dong

Kangyong is a brand name of frozen food. People always have a healthy skepticism towards frozen food, believing that frozen food is unhealthy. If we want to get rid of this influence, we need to start from this point of view to solve the problem. First of all, in terms of brand name, we need to create an impression of healthy freezing and standardized operation. Kangbing is a brand name with this implication.

2. Weiqiao Music

Weiqiaolu is a partial name of snack food. Literally, we can think of it as a snack type with chocolate as the main ingredient. Taste is the meaning of taste; "Qiao" refers to the raw material of chocolate, and can also refer to the ingenious production process; Le is a simple and easy to remember food brand name.

3. Spicy

Chili Deshuang is a food brand name with a sense of picture. As its name focuses on food products with spicy taste, the product brand name gives people a very refreshing sense of spicy taste. For consumers who like spicy food, it is an attractive food brand name.

[Clothing brand]

1. Kawaii

Kawaiyiah is a colloquial brand name for children's wear products. It is a transliteration of Japanese かわいいいいいいいいいいいいいかかわいいいい. This brand name gives people a sense of westernization and fashion. It has strong phonological resonance and conforms to the cute positioning of children's.

2. Yi Mi Liu

It has digital content on its name, which has a certain attraction. From the meaning of the brand name, we can understand that it is a brand name of clothing products. Clothes refer to clothes. Meter is the unit of height. Six is a number. Clothes meter six is homophonic to one meter six. It is a common height for women, so it is suitable as a brand name for women's clothing.

3. Clothes rule the world

The name of Yitongtianxia clothing brand comes from the idiom "Yitongtianxia", which is also a homophonic name of this idiom. The substitute word represents the product type of the brand. Its name gives people a domineering impression. It is an atmospheric and masculine brand name, so it can be used as a brand name of men's clothing products.

[Home brand]

1. Warm sunshine in spring

Chunri Nuanyang is a very small and fresh household brand name. From the name, we can associate the scene of the rising of the pastoral spring and the warm sunshine, which gives people a very comfortable feeling. It is one of the most popular brand names for consumers who love pastoral household products.

2. Ouli

Ouli is not an English translation of a household brand name, but a brand name of furniture products with the implication of European beautiful style. Ouze refers to the main style of household products, while Li expresses admiration for such style products, indicating that it is a furniture brand with rich connotation, profound meaning and warmth.

3. Mumu

Mumu is a household brand name that gives people a natural and comfortable impression. Many of today's household products are named after wood, representing the raw materials and environmental protection of furniture. It is a brand name of a good company that serves human beings.

[Beauty brand]

1. Charm point

Charm itself is charming, which means beautiful appearance. It is appropriate to use it as the name of beauty brand. With braille, it gives people a charming little, rich and meaningful meaning. At the same time, the charming point is also homophonic to the beautiful point, giving people a more beautiful feeling. It is a good beauty product brand name.

2. Flower Imagination

Huaxiangrong is a brand name of beauty products with national style characteristics, which is derived from the classic poem "Huaxiangrong", "Huaxiangrong" and "Luhuanong"., It is a good product brand name to take its three characters as the brand name, which has the same meaning of appearance as flowers and the aesthetic mood of ancient poetry.

3. Benevolence Hall

Shanyantang gives people a sense of traditional Chinese medicine beauty care and is a brand name of beauty products with rich cultural literacy. Goodness means to be perfect and beautiful, and can also be used to express the moral of being professional and good at something; The face refers to the face, which, as a brand name, has the meaning of maintaining the face; Tang gives people a sense of history and has the association of professional ancient beauty.

[Automobile brand]

1. Letsby

Letusby is a transliteration of English light speed, which means the speed of light, surpassing the speed of light, in line with the car brand positioning, similar to the meaning of the domestic Xingchi vocabulary. Its words have a plosive retroflex sound, giving a unique, novel and pleasant feeling, and it is a good car brand name.

2. Electric wolf

Electric Wolf is a car brand name that imitates things. The wolf is an endurance animal, which is used as a metaphor for the high-quality characteristics of cars; Electricity is a comparison of speed, which means that the speed of a car is as fast as lightning. This name shows the characteristics of the product from the quality and speed experience of the car. It is a grand car brand name.

3. Great Wall Xingchi

Great Wall Xingchi is a name full of characteristics of domestic automobile brands, and Great Wall is a unique title of domestic brands. It represents China's unique art and cultural architecture, and can highlight the brand style of going abroad; Star Chi means that the speed is as fast as a meteor. It means that the speed of a car is very fast. It also means that a car is as bright as a meteor. It is a brand name with rich cultural characteristics.

Name of product brand

Fox Whispering, Thinking of Qing, More Ben, Shang Huiqiao, Di

Hu Dika Yali's Love Dress Beauty Guerlain

George Dahe's Royal View Manbeimitia

Drizzle Ziyabo Habao makes up heavily

Ancient Dingdang Paixinfang Fairy Skin Care

Perched in Dorasha Well Saint Sverschland

Nadi Pear Flower Changliyuan's Favorite Name

Fendean Anlin Hengge Oil Moro

Fan Jiekoqi's Beauty Elegant Skin Care

Kaidi Sunset Gold Medalist Ai Liang Skin Care

Xiaohu Pangpang Meishang Yi Meidan Sni