What's the point of naming a company 。 From the establishment to the development of a company, the company name is an indispensable part. The more auspicious the company name is, of course, the better. Therefore, many legal persons will use the name measurement service to understand the good or bad luck of the name and judge whether it is consistent with their own company name when naming an appropriate company name. As a reference, here we measure the good or bad luck of the company name shared by the editor and score the case! Whether naming a company or a store, there are so-called naming principles and taboos. What are the taboos for naming a company? What should we pay attention to when naming? Let's get to know it through this list of company naming taboos!
Company name: score good or bad
Although an auspicious name may not help the development of the company, it is more comfortable and more satisfied with the current situation than a poor moral, low score, and less auspicious name. So let's follow Xiao Bian to understand relevant knowledge.
Company name: score good or bad
1、 Company name test lucky or unlucky scoring case
Case 1
Company Name: Kuangke Industry: Human Resources Registration Place: Chongqing
Legal person information: Shen Chengwen Gender: male Date of birth: 10:39, October 19, 1993
——According to the score given by the company's test name, we can get the following: Kuan Ke (96 points)
Auspicious analysis: Daji (digging up the hidden gold) has a lot of money in his family. He has become a self-made man and has a wide range of financial resources; And from the perspective of the eight characters of the legal person, the eight characters of "Ximu" and the two characters of "Kuanku" are all wood. The name helps the legal person to develop its business, and the financial resources are rolling.
Cultural meaning: "broadness" reflects the local characteristics of Chongqing, meaning prosperity, relaxation and wide range; "Guest" highlights the characteristics of the company's industry and refers to the guest. The combination of the two words highlights the company's concept, which means that service is the priority, so that customers can feel comfortable and at ease.
The divination of Zhouyi: The company name of "Kuan Ke" is the divination of Zhouyi Big Animal (Mountain Sky Big Animal), and the divination is changed to the divination of Zhouyi Big Animal (Earth Sky Tai). The body divination is dry gold, and the divination is used to generate the body divination. One wooden quilt in mutual divination and change divination. The two gold divinations are the same as the five elements of the body divination. The body divination is strong, and the company name has better success.
General description: The name "Kuanku" is eight characters that benefit the birth of a legal person. The divinatory symbols are Tai divinatory symbols, auspicious divinatory symbols, 24 paintings in total, and good luck in total. The name Kuanku is a good name that helps the legal person to have good luck, the company is at the top of the sun, and the financial resources are rolling.
Case II
corporate name: Haoqia Industry: Catering Management Registration Place: Changsha
Legal person information: Chen Xiaoxiao Gender: male Date of birth: 3:36 on May 25, 1989 Place of birth: Hubei Province Huangshi City Huangshigang District
——According to the score given by the company's test name: Haoqia (93 points)
Word analysis: From the perspective of the five elements of the industry, the name needs water, and the word "good" means water. The name helps the company to achieve great success in the industry. From the perspective of the eight characters of the legal person, the eight characters like water, and the five characters of "good" are water. The name helps the legal person to develop its business, and the financial resources are rolling.
Meaning of name: With the ingenious use of local dialect, the name not only meets the five elements of the industry, but also helps the development of legal persons. It also brings a certain cordiality to customers, which is more conducive to the development of the company.
Wealth analysis: the divinatory symbol of the name is Dui Gua, and the fortune of the divinatory symbol is that it can unite others and get help because it is good at interpersonal relationships. Therefore, all undertakings went smoothly. As long as I adhere to the principle of righteousness, have pure motivation, distinguish right from wrong, and be honest with others, I will have a bright future.
Auspicious analysis: great luck (thick and heavy), great virtue, prosperity, honor, wealth and official beauty, and success.
General description: Good name is good for the birth of the legal person and the development of the industry. The divinatory signs are the exchange of divinatory signs. The divinatory signs are auspicious. There are 16 pictures in total, and the overall picture is auspicious. Good name is a good name to help the legal person to make money and enjoy prosperity, the company is thriving, and the business is booming!
Company name: score good or bad
To sum up, it is not difficult to find the judgment basis of the company's name test scoring, which can be seen from 1. whether the sound, shape and meaning are harmonious; 2. Whether the moral connotation is good; 3. Whether the company name meets the requirements of the five industry lines; 4. Whether the name has religious color and so on. Therefore, if you want to give the company a good name, you need to consider various factors.
2、 How to give the company a good name
1. Name with professional services
For example, the naming website "company naming" is a place that provides free reference for everyone's name. It not only combines the eight characters and five elements of the legal person, but also combines the five elements of the industry, such as the attributes of the five elements of Zhouyi, to comprehensively share professional naming services for everyone. When you don't know how to get a good name for the company, this method is also good, which not only reduces the trouble of repeated name testing, but also can refer to the name scheme.
2. Start company name with industry words
That is to say, a company name with high marks and good luck can be named by selecting the five lines of the industry to which the company belongs. This way is not only conducive to the development of the company. In addition, this aspect of judgment is dominant in the company's scoring of good or bad luck. Therefore, when naming, you can use words from the five lines that the company industry likes.
For example, an auto repair company can be named after five elements of gold; Water conservancy engineering companies can be named after the five elements of water.
3. Choose lucky words to name
If you want to give the company a lucky name, the legal persons should not be careless at the beginning of the name. You can choose some words of Geely to name the company, such as "source, wealth, prosperity, long, sheng, xin", which can be used as the signboard of the company name. This practice also has certain evaluation basis in the test name scoring. And this is also the way that businessmen like to get lucky and pay attention to oral color. For example, "RT Mart" means development, development and prosperity.
What's the point of naming a company, Taboos for company naming
What are the taboos of company naming? What should we pay attention to? We have compiled a complete list of company naming taboos for you here, and hope to help you.
What's the point of naming a company Complete list of company naming taboos
What's the point of naming a company Do not use polyphonic characters
The use of polyphonic characters in the name of the Book of Changes will bring great inconvenience to people's calls just like the use of obscure characters. The implication itself is not clear enough. It is easier to feel at a loss when the name has two or more pronunciations. For example, Lehai Restaurant has two readings of "Le", one is le, the other is yue, which makes people wonder what sound is better. For example, the following words have two pronunciations: line (xing, hang), province (sheng, xing), heavy (chong, zhong), qian (xi), chao (zhao), etc. Of course, we don't mean that we should never use polysyllabic characters when naming Zhouyi. But at least make sure that others can determine its pronunciation, so as not to mispronounce it.
What's the point of naming a company Avoid bad intentions
For example, you happen to be engaged in the manufacturing and selling of cosmetics, so you have a whim. You want to log in "Haloin" as a trademark and let consumers buy by name. Then you may enter the Trademark Office with pleasure but fail! Because the word "heroin" is not only homonymous but also synonymous with drugs, it has obviously violated the principle of so-called good customs. Besides, the propaganda means are a little more toxic! Harmful to both others and yourself! Perhaps you will reply that foreign famous perfume brands are more "toxic", like "opium" or "poison"?? Why do they log in through the trademark? Why are pink beauties eager to try? It can only be said that the eastern and western countries are different, customs are different, and the political style is different. For example, naked swimming and naked sunbathing are allowed abroad, while in China, the relevant units will immediately judge that you mean the same thing by "hindering weathering" or "violating good customs".
What's the point of naming a company Avoid using slanted words
Trademark names are for consumers to call, and the popularization of words should be taken into account. However, it is regrettable that some trademarks also have some very serious problems in the naming of Zhouyi. A soy protein powder factory named Zhou Yi "Gang Feng" for its own brand of soy protein powder, instant soy milk and other products. Not to mention that ordinary farmers and citizens do not know such trademarks, I am afraid that even teachers in universities may not be known by everyone. It is difficult for us to imagine that such a trademark can become a famous brand trademark, and it is also difficult to imagine that the goods with such a trademark can sell well in the market.
The reason why some people use the obscure word Zhouyi to name themselves is that whether they can get a good name from Jianhuiyu can get a good word. Therefore, when it comes to the naming of Zhouyi, the first thing I want to list is to look at the Kangxi Dictionary. However, the actual situation is just the opposite.
A good name, just like a good article, is to see the magic in the insipidity, rather than relying on obscure characters, multi stroke characters and variant characters. Which is not a common word, such sweet and beautiful names as "Stone", "Founder", "Jinlinong" and "Master Kang".
What's the point of naming a company Obscure meanings of taboo words
The implication is that the pronunciation is too profound for others to understand. It is like choosing an obscure word. Although the meaning is good, no one understands it. No matter how good the meaning is, it is meaningless.
Private enterprises and trademark names have the functions of indicating the nature of private enterprises, suggesting product functions, etc., and require strong readability. For example, according to Guangming Daily, there is a naming hall of Zhouyi in Lanxi City, Zhejiang Province. They first gave themselves a meaningful name, "Chishi Chengyang". However, after the sign was put up, no one understood it. The shopkeeper quickly added the sign of "Lanxi Private Enterprise Cultural Service Agency" next to the shop name sign as a supplement. What is meant by "chiding the stone into a sheep"? According to the ancient book "The Legend of Immortals", it is said in ancient times that Huang Chuping's sheep were led to the stone room of Jinhua Mountain by a Taoist. His brother first looked for it, but saw white stones. At the beginning, all stones become sheep. It's no wonder that people can't understand the name of a small shop facing public service, which contains such mysterious allusions. It is also the Naming Hall of the Book of Changes. "Niangminglu" and "Zhengmingzhai" are popular and memorable. The shop name itself is an excellent advertisement.
What's the point of naming a company Complete list of company naming taboos
What's the point of naming a company Avoid using unlucky words
Unfortunate meaning is a big taboo in business naming. Because it not only makes the owner of the name have bad associations, but more importantly, it will affect others' acceptance of the subject, whether the subject is a person, a private enterprise, a commodity, or even politics. On February 18, 1987, the Reference News reprinted a message entitled "In order to win good fortune, the Governor of Hong Kong is righting his name": "The Hong Kong government and London announced to the time that Sir Wei Dewei, the 27th Governor of Hong Kong, was renamed Wilson. He will arrive in Hong Kong on the afternoon of April 19 to take his new post. He will accompany him to Hong Kong, including his wife and 18-year-old son. On Valentine's Day, the new Governor of Hong Kong, who is 52 years old, changed his name to 'Wei Dewei' according to the pronunciation of Putonghua, and was criticized by many Hong Kong people for changing his name: Wei and Wei are two ghosts, Wei is homophonic and dangerous, symbolizing bad luck, etc. According to the advice provided by the Hong Kong government, the New Port Governor decided to adopt the proposal of name change. The Hong Kong government spokesman explained that the new name was adopted mainly because the Cantonese pronunciation was closer to his English name. The name Wei Yixin represents trust and protection, while Yi means to be in high spirits. " It is unbelievable that the bad name is actually related to people's acceptance of an official, which shows the great impact.
For commodities, an unlucky name means that it will lose a lot of business. It is said that there was a sales war between "brandy" (France) and "whisky" (Britain) in Hong Kong. As a result, more than four million bottles of "brandy" were sold, while only 100000 bottles of "whisky" were sold, which is only a fraction of "brandy". In terms of quality and popularity, "whisky" is no worse than "brandy", so why did "whisky" fail? After investigation and analysis, the problem lies in the Chinese translation of "whisky". Whisky? Even a warrior should not be afraid. Who is willing to buy it? And then look at "brandy", what a poetic and lovely name. From this example, we can see that when people buy goods, they are not just shopping, but also buying an invisible thing, which is Geely.
What's the point of naming a company Avoid sameness and approximation
It seems to be a common fault of Chinese people not to see others' good situation. If you choose the brand with three words, I will try to use two words like you to confuse consumers. Your name is "Bo Mi" and my name is "X Mi". If you are "Yikang", I will call you "xkang": if you are "seven stars", I will become "x stars". The above is the same and similar technique of gentleness.
What's worse is that someone will simply have a homonym with you (there is a mentality of trying to confuse everyone). For example, the service labels of several brands of detergent are "self disciplined" very well. It can not only completely separate itself from others, but also establish a unique brand style. Like "Yispoonling", "Bailan", "Lion King", "Tide", "Vitality", "Panda" and so on, they all have the consensus that well water does not violate the river water (there is no similar or identical word in the brand)! In the VCD brand, it is obvious that they are too similar. At least, "xx Wang" and "x Da" are two brands that are easy to confuse consumers.
What's the point of naming a company Matters needing attention in naming the company:
What's the point of naming a company Complete list of company naming taboos
1. Will the pronunciation be easy to remember (one is called "Feilong", the other is called "Dingyu", which one is easier for you to remember?)
2. There is no similarity with other company names, which will not be confused (if there are "Fulin", "Yonglin" and "Qinglin" on the same street, wouldn't it be chaotic?)
3. The artistic conception of the words is beautiful, which conforms to the company image (is the artistic conception of "Chanel Company" very suitable for its gorgeous company image?)
4. Foreigners are easy to pronounce and express in English (for example, "Vina Company" can be translated into "vena company")
5. Whether the name and the industry image of all things will make people feel contradictory (the company name is "Shengwen", but the products sold are fitness equipment, which makes people feel contradictory)
6. In one second, let people know what the goods are selling (such as "Cihang Company" and "Puji Company", which are easily associated with Buddhist products)
Generally, there are three ways for companies to name their products:
(1) External solicitation: Like Shengbao Company, it has "generously" donated one million yuan, widely enlisted the world's best talents to name its enterprise "Shenlaibi", and successfully opened the popularity of the new company.
(2) Advertising company: conceived by several creative personnel with wisdom.
⑶ Naming company: in foreign countries, manufacturers will look for professional companies to plan when naming. Among these professional naming companies, computers completely replace most of the human brains. For example, the annual turnover of the British Universal Naming Company is more than tens of millions of dollars. The branch offices are all over Tokyo, New York, Migan, Madrid, Seoul and other places.
What's the point of naming a company The price of computer naming is absolutely expensive: if it is only for domestic brands, one is 30000 US dollars, and if it is for international brands, it is 50000 to 100000 US dollars. In the company where professional computers are named, there are really "hidden dragons and crouching tigers", linguists, writers, computer experts, actors, legislators and some supernatural talents with extraordinary imagination. As a result of concerted efforts, there are often blockbuster brands.
In Japan, well-known enterprises such as Shiseido Cosmetics, Sony, Corbis, NEC, Fuji Film, Panasonic, etc. have successively sought computer naming companies to name them "fever grade"!
1. Will the pronunciation be smooth and easy to remember.
2. It will not be confused if it is not similar to other company names.
3. The artistic conception of the words is beautiful, which conforms to the company image.
4. Foreigners are easy to pronounce and express in English.
5. Whether the name and the image of the industry will make people feel contradictory.
6. In one second, let people know what the goods are selling.
