Nowadays, the development of China's performing arts industry is very impressive, which has attracted many people to set up their own performing arts company. What name should the performing arts company choose? A good name can bring good economic benefits to the company, and the fortunes of businesses in all aspects will be relatively stable, so let's see how to give a good name to the performing arts company.
【1】 How to name a good performing arts company?
01. Use fashion elements to name a performance company. When naming a performance company, you must consider the characteristics of the company. The performance company belongs to the fashion industry, so you must be able to reflect the nature of this fashion in the company name, so that customers can feel the company's fashion when they see the company name, This will greatly help the development of the company, such as Japan's JOHNNY'S Performing Arts Company and China's Shidai Fengjun Performing Arts Company.
02. Considering the artistic beauty of the company's name, since it is to name the performance company, we must consider the artistic beauty of the company's name. The company name should give people a sense of beauty and artistic accomplishment, have cultural heritage, and make consumers feel comfortable, so we can consider a performance company name from some ancient poems, For example, "When will the singing and dancing of the West Lake stop in the castle peak outside the mountain?" The poem extracts the words "Louwailou" to form a Louwailou performance company.
03. The name of the performing arts company must be simple. The name of the company need not be too complicated. A simple name can be given to the company, which not only makes the company name easier to understand, but also very pleasant to hear. For example, some companies prefer to use complicated characters as the company name, which makes customers not only unable to recognize, but also unable to pronounce. To avoid this situation, Generally, it is not allowed to enter the company with such difficult names. From this, we can know that when naming a company, we can adopt a simple way.
Speaking of the word "entertainment", many people will automatically fill their minds into the entertainment circle. With the development of the economic era, people's consumption level is gradually improving, and entertainment has become a leisure activity for many people. There are more and more star public welfare activities and reality shows, because the economic development has enriched people's lives. So how can you start an entertainment company if you want to start an entertainment company? How do you name your entertainment company? Interested friends can come to Qiming.com to see what Xiaobian has organized for you.
Naming methods and precautions of entertainment companies
No matter what company you are running, the name of a company is a movable type signboard. When you name an entertainment company, you also want to have a nice name. So here I have compiled some naming methods for entertainment companies for you to have a look.
A Complete List of Entertainment Company Names
1. Naming with Awakening Power
This naming method emphasizes a trend of industry development, such as NetEase. With the wide application of computers in society, the network has become an indispensable entertainment and information channel in people's life. NetEase's name coincides with the trend of network development.
2. Naming by dissolving potential
Mercedes Benz, a famous car brand from Germany, encountered such setbacks when entering the domestic market that year. As we all know, Bentley is the world's top automobile brand. Based on the existing communication, Hong Kong people transliterate Benz into English, which is also a high-end brand. However, it is also difficult to get Binshi to the mainland market. Some people call it stupid, and some people call it Benz. The homonym means not very bad, or obscure. In order to reverse this situation, Mercedes Benz quickly changed into a brand name with excellent meaning in Chinese characters: Mercedes Benz (automobile), making the brand name fully consistent with category attributes and product appeals, and making it have a good will. After the renaming of Mercedes Benz, no one will make a fuss about its name any more, and the market is also running smoothly.
3. Naming by examining potential
When naming, we can examine the geographical location and geographical advantages of the enterprise, that is, it is connected with the local place names, or local characteristics and specialties, and it is derived from people's trust in the region, and then the trust in products and commercial brands; It can also be directly combined with the product type and skillfully linked, so that the brand spread can be easily linked to the product and have a complete feeling. Such as Tsingtao Beer, Yanjing Beer, etc.
4. Naming by standing potential
For example, Yangtze River, Great Wall, Changhong, Vanke, Chia Tai, Aone is the first, which shows great pride in brand naming, and has a great charm of writing.
5. Use prepotential nomenclature
As the ancients said, if you anticipate everything, you will stand; if you don't, you will lose! To objectively and effectively predict the future of the brand, establish a brand strategy that focuses on the future, and name the brand from this is called "prospective naming". A good brand name should not only be concise and clear, easy to spread and associate, and have a sense of the times, but also establish an effective brand strategy in line with the international integration business trend and future market expansion, and objectively preset the future development according to the brand strategy to determine the brand name.
6. Naming by potential
The naming method of potential should be skillful, otherwise it is not only easy to fall into the rut, but also will bring unexpected negative effects to the brand. Once upon a time, many hotels and restaurants liked to use words such as "Fa", "Li" and "Hao" as brand names, taking conventional words such as auspicious, smooth and developed, but they often backfired and felt low-grade. A novel and unique brand name can turn ordinary products into attractive commodities, interpret beautiful artistic conception, and bring happiness and enjoyment to the audience.
7. Use the potential naming method
There is no power in nature, and the power that can be used in the world. It is used for my own purpose. There is no need to form words, directly borrow, misappropriate, and occupy words that have already had the basis of communication and influence. Similar to this naming method, it is called "borrowing power naming method". The biggest advantage of this commercial brand naming method is that when developing the market, you can borrow arrows with straw boats, which greatly reduces the resistance to brand promotion, saves a lot of advertising expenses, and reduces the cost of brand promotion. For example, the Seven Wolves in Fujian, which borrowed the momentum of the Taiwanese film Seven Wolves, was quickly known by people.
Taboos for naming entertainment companies
Taboos for naming entertainment companies 1. Polyphonic characters are forbidden
The use of polyphonic characters in naming, just like the use of obscure characters, will bring great inconvenience to people's calls, and the implication itself is not clear enough. It is easier to feel at a loss when a name has two or more pronunciations after a polyphonic character. For example, there are two readings of "Le" in Lehai Restaurant, one is LE, the other is YUE, which makes people wonder what sound is better. Of course, we do not mean that polyphonic characters should never be used in naming. But at least make sure that others can determine its pronunciation, so as not to mispronounce it.
Taboos for naming entertainment companies 2: Do not use unlucky words
Unfortunate meaning is a big taboo in business naming. Because it not only makes the owner of the name have bad associations, but more importantly, it will affect others' acceptance of the subject, whether the subject is a person, an enterprise, a commodity, or even politics. It is unbelievable that the bad name is actually related to people's acceptance of an official, which shows the great impact.
Taboos for naming entertainment companies 3: avoid using partial words
The trademark name is for consumers to call. It should have taken into account the popularity of words. Some people use obscure words to name because they think they can choose a good name from Jianhui to a good word. Therefore, when it comes to naming, the first thing I want to list is to look at the Kangxi Dictionary. However, the actual situation is just the opposite. A good name, just like a good article, is to see the magic in the insipidity, rather than relying on obscure characters, multi stroke characters and variant characters.
Taboos for naming entertainment companies 4: Do not use the word "disabled" for naming
It is painful to be injured or disabled. It is immoral to name it after the legacy of "disability". If the name is disability, both the caller and the host will have unpleasant feelings. Therefore, disability naming should be prohibited.
Taboos for naming entertainment companies 5: Avoid naming companies against the law.
There are barber shops named "Non hair threading" and "Law enforcers". The store name is very novel. It is estimated that it will not be long before the relevant departments come back to find you.
Taboos for naming entertainment companies 6: Obscure taboos
The implication is that the pronunciation is too profound for others to understand. It is like choosing an obscure word. Although the meaning is good, no one understands it. No matter how good the meaning is, it is meaningless. The names of enterprises and trademarks have the functions of indicating the nature of the enterprise and suggesting the function of the product, which requires strong readability. For example, according to Guangming Daily, there is a naming hall in Lanxi City, Zhejiang Province. They first gave themselves the meaningful name "Chishi Chengyang". However, after the sign was put up, no one understood it. The shopkeeper quickly added the sign of "Lanxi Enterprise Culture Service Agency" next to the shop name sign as a supplement. It is also a naming hall. "Niangminglu" and "Zhengmingzhai" are popular and memorable, and the shop name itself is an excellent advertisement.
Taboos for naming entertainment companies 7: Avoid "yellow" in naming companies
In order to hype the store, many people are willing to affect their image. This is just sensationalism, which cannot last long.
Precautions for naming entertainment companies:
1. Is the standard word easy to design?
2. Is the name of an entertainment company unique?
3. Does the name of the entertainment company reflect the products and services of your organization?
4. Is the name of the entertainment company easy to spell?
5. Does the name of the entertainment company look satisfactory in the company's documents, stationery, signs and other aspects?
6. Once the name of an entertainment company lands abroad, will it have a bad "alias"?
7. Does the name and industry image make people feel contradictory?
8. Can the name of the entertainment company fully reflect the cultural characteristics of the company?
9. Is the name of the entertainment company registered?
10. Is the name of the entertainment company easy to pronounce and understand when making a phone call?
11. Does the name of the entertainment company have obvious racial discrimination, immorality or explicit sexy tendency?
12. Can entertainment company names be used as trade names and trade names?
13. Is your entertainment company name seriously confused with other entertainment companies?
14. Can the name be seen clearly from afar?
15. Does the name of an entertainment company mean success?
16. Does the name of the entertainment company look right with the slogan?
17. How about the name of the entertainment company in English?
Name of the world's three major entertainment companies
1. Universal Carnival Entertainment Company
Founded by the Steven family, the operating family of European amusement parks, the "Universal Carnival" was formerly the European and American Carnival. With the help of the "Carnival" shell, the Universal Carnival Entertainment Company has filled in more amusement content, turning it into a "circus" with modern content and touring around the world.
2. Disney
Disney World is located in the middle of Florida, the United States. It is the largest comprehensive amusement park in the world. Here you can experience "Two Seabeds", or "The World of Tomorrow", or go to Pioneering Land and Freedom Square to relive the various scenes of immigrants in the New World.
3. Universal Studios
Also called "Universal Studios", it is the world's largest film and television studio and theme park focusing on film themes, located near Hollywood, the film mecca of Los Angeles, USA.
Case study of naming entertainment companies
The following is a case study of the naming of an entertainment company organized by A Za. Let's have a look at it together.
A Complete List of Entertainment Company Names
Esther Esther
Love is the characteristic word of the industry.
Si Si is a characteristic word of the industry. It can be better matched with naming words.
Tete is a characteristic word of the industry. It can be better matched with naming words.
Love means love, sincerity and joy; Si stands for gentleness, Prestige and Prosperity; Special means outstanding, distinctive and special, with auspicious meaning and beautiful meaning.
The pronunciation of Love, Si and Te is à i, s ī、 T è, the tone is Qusheng, Yin Ping, Qusheng, the melody is beautiful and catchy.
The font of love is up and down, with 10 paintings; Si is left and right structure, 12 paintings; Special left and right structures, 10 paintings; Beautiful font is conducive to identification, communication and brand promotion.
The five element configuration of the five element name is: earth - gold - fire.
The name of the five spaces is 35 (13-12-10), which is an auspicious number. Mathematical analysis: gentle and calm elegant development number.
Tianhua Tianhua Kanglin
Tiantian is a characteristic word of the industry.
Huahua is the characteristic word of the industry. It can be better matched with the name "Tian".
Kangkang is the characteristic word of the industry. It can be better matched with Chinese characters in naming.
Linlin is the characteristic word of the industry. It can be better matched with the name "Kang".
The implication of heaven means the heavenly force, sky, heaven and earth; Hua means prosperity, brilliance and Huahan; Kang means stability, tranquility and prosperity; Lin stands for trees, Lin Tao, and Lin Hai, with auspicious and beautiful meanings.
The sound of Tian, Hua, Kang and Lin is ti ā n、huá、k ā Ng, l í n, the tone is Yin Ping, Yang Ping, Yin Ping, Yang Ping, the melody is beautiful and catchy.
The font "Tian" is the upper and lower structure, with four paintings; Huawei upper and lower structure, 6 paintings; Kang is a semi enclosed structure, 11 paintings; Forest is left and right structure, 8 paintings; Beautiful font is conducive to identification, communication and brand promotion.
The five elements of the five element name are: fire water wood wood.
The name of the five spaces is 37 (4-14-11-8), which is an auspicious number. Mathematic analysis: the authority is obvious, and the good people are blessed with good fortune.
Antai Mountain Antai Mountain
An An is a characteristic word of the industry.
Taitai is the characteristic word of the industry. It can be better matched with the naming words.
Mountains are the characters used in the industry. It can be better matched with the name "Tai".
It means that the name originates from the idiom An Rutai Mountain. An means calm, serene and tranquil; Thailand means beautiful, peaceful and prosperous; Mountain means towering, mountains and mountains, with auspicious meaning and beautiful meaning.
The pronunciation of rhythm An, Tai and Shan is ā n、tài、sh ā n. The tone is Yin Ping, Qu Sheng, Yin Ping, with beautiful melody and catchy.
The font is an upper and lower structure, 6 paintings; Tai is the upper and lower structure, 10 paintings; Mountain is a single character structure, 3 paintings; Beautiful font is conducive to identification, communication and brand promotion.
The five elements of the name of the five elements are: soil water soil.
The name of the five spaces is 18 (6-9-3), which is an auspicious number. Mathematic analysis: If you are ambitious, you will have good luck both inside and outside.
Jin and Tianxing Jin and Tianxing
Jinjin is the characteristic word of the industry.
Hehe is the characteristic word of the industry. It can be better matched with the naming words.
Tiantian is a characteristic word of the industry. It can be better matched with naming words.
Line is the characteristic word of the industry. It can be better matched with the name "Tian".
Meaning gold means wealth, value and wealth; Harmony means harmony, harmony and comfort; Heaven means Tianma, talent and universe; Line means strong, capable and moving. It has auspicious meaning and beautiful meaning.
The pronunciation of golden, harmony, heaven and line is j ī n、hé、ti ā n. X í ng, the tone is Yin Ping, Yang Ping, Yin Ping, Yang Ping, the melody is beautiful and catchy.
The font gold is upper and lower structure, 8 paintings; And for the left and right structure, 8 paintings; The sky is the upper and lower structure, 4 paintings; Behavior left and right structure, 6 pictures; Beautiful font is conducive to identification, communication and brand promotion.
The five element configuration of the five element name is: gold water fire water.
Stelstel
Si Si is a characteristic word of the industry.
Erer is the characteristic word of the industry. It can match with the naming words better.
The meaning of "Si" means gentleness, prosaicity, and Hessian power; Special means outstanding, special, special; Er means Er Ya, Li Er and Guan Er, with auspicious meaning and beautiful meaning.
The pronunciation of Si, Te and Er is s ī、 tè、 ě r. The tone is Yin Ping, Qu Sheng, Shang Sheng, with beautiful melody and catchy voice.
The font is left and right structure, 12 paintings; Special left and right structures, 10 paintings; For upper and lower structure, 5 paintings; Beautiful font is conducive to identification, communication and brand promotion.
The five element configuration of the five element name is: gold fire fire.
