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The name of the moving company sounds better

Source: www.qierge.net Author: Qi Erge Time: 2022-10-11 17:29 Views: 23868

　　 The name of the moving company sounds better "Are you still worried about moving, are you still worried about the things that can't be sorted out, and are you still worried about the fragility of the items? Hurry to find the moving company to help" These are basically useful slogans of the moving company. In fact, this is the current situation of moving. So many people will choose to find the moving company when moving, especially in the first and second tier cities, The population is mostly from outside, and the instability of the residence makes the business of the moving company like Yi Zhongtian.

There are more and more people opening and moving companies, but the speed of opening and moving companies is much faster than the growth rate of market demand, so when the situation of more and more people competing so hard for the bowl appears, the competition will gradually deteriorate. For a moving company, if it wants to have a good future, in addition to the company's operation mode conforming to the market law, fast and simple service process, and high-quality service, it also needs a good name as a support. A good name is the cornerstone of enterprise development. So how to name the moving company?

Complete Book of Moving Companies

1. Naming plays an important role in business competition. An enterprise's trade name must have a good name 。 A good name is a great fortune for an enterprise. The name of the moving company should be easy to remember, easy to understand, catchy, international, associative and distinctive.

2. The combination of enterprise name and trademark name is a simple way to reduce the cost of enterprises, thus achieving the effect of killing two birds with one stone in advertising 。 The naming of moving companies is a rich and interesting phenomenon of folk culture. The similarity of trade names should also be noticed and avoided as far as possible. The trade name is a specific symbol that distinguishes enterprises from each other, but it is regrettable that more and more enterprises in China have similar names. Some enterprises do not rely on their own efforts to create their own reputation and reputation, but try every possible way to apply the well-known enterprise names of others, causing consumers to misunderstand, and they mistakenly believe that this can expand their own influence and product sales.

3. The business name of an enterprise is not only a sign and symbol of the enterprise, but also a carrier of the enterprise's reputation and strength. The enterprise should value the significance of the business name 。 Some enterprises in coastal cities have abandoned old businesses and started new ones. For a high degree enterprise, the name of the moving company has a high gold content. The old method of naming enterprises with names and product categories in places is gradually being updated.

　 Complete Book of Moving Companies

Through many years of research on brand names by Prophet China, we conclude that the design of moving companies should follow the following principles:

(1) The principle of easy to read and remember names of moving companies 。 This is a more fundamental requirement of brand design. Only easy to read and remember can give full play to its identification function and communication function. The specific requirements are simple and bright, loud syllables, unique personality, novelty, elegance and outstanding. For example, "Midea" is a beautiful name.

(2) The moving company's naming implies the principle of product attributes 。 The brand name should also imply a certain performance or use of the product, such as Changhong Appliance, LMZ toothpaste, etc. Of course, the more suggestive the brand name is, the more difficult it is to extend the brand. For example, Changhong Electric Appliance can not be extended to food or clothing due to the limitation of "electric appliance".

(3) The moving company's naming supports the principle of landmarks 。 Markers are identifiable parts of a brand that cannot be expressed in words. When the brand name can maintain or stimulate the identification function of the logo, the overall effect of the brand will be strengthened.

(4) The moving company's naming inspires consumers' association principle 。 The brand name should be rich in meaning, which can make consumers have rich, happy and positive associations.

(5) The principle of moving company's name adaptation to regional culture 。 Different regions have different cultural values, customs, religious beliefs, values, cultural characteristics, etc. Brand names should adapt to regional cultural values and should not conflict with them.

(6) Principle of legality of moving company's name 。 The principle of legality means that brand names must comply with national or local laws, so that they can be protected by law. The brand name should be within the scope of registration, and there should be no infringement.

(7) Principle of consistent name and domain name of moving company 。 With the rise of the Internet era, traditional industries have begun to target the Internet market. Promoting transactions online is a better choice to bring more business opportunities to enterprises. Therefore, many enterprises have begun to build websites to achieve greater exposure of enterprises through the spread of the Internet. To build websites, enterprises must first register their domain names.