Company naming is a problem that every business operator has to face. As a signboard of a company, name naturally needs to be attached great importance. Advertising companies are specialized in promoting other companies' products, so companies have higher requirements for names. If the advertising company's own name is not well chosen and there is no publicity effect, it is difficult to convince others of the company's business level. If you want to choose a good name for an advertising company, please come to see the Anthology of Advertising Company Names 2020!
1. Name according to the functional characteristics of the company
It is good to name a company with its characteristics and functions. This naming method is direct and clear, so that people can understand the functions and features of the company or product at a glance, and can catch the attention of consumers at the first time. Moreover, such names are generally simple and clear, easy to read and remember, which makes their names more conducive to promotion.
2. Use poems and allusions to name
The use of poetry allusions to name advertising companies not only highlights the cultural connotation of the name, but also contains the cultural characteristics of the country. Therefore, when people do not know how to name trading companies, they can also use this method. There are many poems and allusions in China, so this method is also relatively convenient, which can easily make the name have connotation and give people a sense of being tall.
3. Named by association
Nowadays, people's ideas are very extensive and novel, especially for advertising companies. The innovation of idea is more important, so the name of advertising companies should be able to give people associations. If a company has a name that makes people laugh or causes Lenovo, it can stand out from many companies, otherwise it is easy to drown in the vast market.
Requirement 1: simple and atmospheric
The name of an advertising company should be simple and generous, which can be said to be the minimum requirement for a company name. It simply means that the company name should not be too long and should be easy to exchange information with consumers to facilitate their memory. The atmosphere requires that the name can also arouse the imagination of the public. It has rich meanings and gives people a very high-end and high-grade feeling.
Requirement 2: strong applicability
With the implementation of the concepts of reform and opening up, cultural exchange and global economic integration, many companies will have a more international market. Therefore, such companies have greater requirements on the applicability of names, not only for Chinese, but also for foreigners. For example, naming in Chinese and English is widely applicable.
Requirement 3: rich and unambiguous
A name is the first impression logo for others to understand the company. A meaningless name gives people a dull perception and is easy to forget. And a name that is rich in beautiful moral connotation and unambiguous can make people have endless aftertaste and give people a sense of unfinished business. Such a name not only looks tall, but also very attractive.
Requirement 4: Highlight industry characteristics
For the same company, different types of naming requirements also differ. To name an advertising company, we should first highlight its industry characteristics. It can be seen at a glance that this is an advertising company, or it can make people feel that the name fits well with the company, which is easy to make people have a good impression on the company.
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