A good name is very important for a company, especially for a new company. A name is the first impression of your company. A good impression will make people feel good, while a bad impression will make people very disgusted. So how to give a good name to a new company? The second brother of the enterprise provides some methods for you to find inspiration.
1. Sign Naming
The logo naming method is mainly based on the physical objects to highlight the remarkable characteristics of the enterprise. Now it has developed into part of the CIS (enterprise identification system) in the world. The famous black monkey hat shop is to make a wooden black monkey into a shop door to show its historical tradition and distinguish it from other hat shops.
2. Name combination method
As we mentioned earlier, Panasonic Electric Co. of Japan and Ford Motor Company of the United States belong to this category.
3. Yazi Naming
This method of naming stores is a commercial naming unique to China. Because of the influence of Confucianism in China, there is a traditional concept of emphasizing culture and restraining commerce, so some businessmen also named commercial places like literati's study, such as "Zhai", "Ge", "Xuan", "Ju", "Yuan", etc.
4. Homophonic nomenclature
Using this method to name it seems to be an accidental coincidence, but it is really intentional and interesting to read. For example, Yu Pinghan, a Shanghai boss, named the store "Yu Conscience Drugstore", which is just homophonic with "Conscience" in pronunciation, making the public feel that the boss is sincere in doing business without making money.
5. Boastful nomenclature
Using the method of boasting to name the company is mainly to realistically reflect the advantages of the company's reputation, product quality and other aspects in the company name, so as to increase confidence in oneself, exert pressure on opponents and give the public a sense of trust. For example, Shanghai Jincheng Arts and Crafts Co., Ltd. is an invincible enterprise in the competition. Shanghai Jingyi Glasses Co., Ltd. is an enterprise that strives for excellence in all aspects.
The company name is the face, signboard and image representative of a company. If your appearance does not give people a good feeling, how can consumers buy your products. If you have this need, you can find the second brother of the enterprise. The second brother of the enterprise will name the company professionally, which will definitely give you value for money.
