Company name The establishment of a company is a very important step. The quality of the company's name also directly affects the company's future development and contacts. A good sounding headhunting company's name can have a deep impression on consumers. Many people look for headhunting companies from the name, and Chinese people are accustomed to repeating the name. So how to name a good headhunting company? If you don't understand, you can come to our company and name the headhunting company we share with you.
1. English Naming
Foreign languages always make people feel high-end and superior. For example, Hunter is a headhunting company at a glance.
2. Use industry related words
This is related to recruitment, talent and career. Our naming direction should be closely related to these directions.
3. Named according to industry characteristics
The company name should have a distinct "personality". Enterprises such as "Wangwang" and "Wahaha" give people a very unique impression. Such enterprise names can often be remembered.
4. Named according to regional characteristics
People generally have a feeling of trust in their hometown. Most of the time, people have more or less favorable feelings towards local names, so it will be more affinity and more favorable to use names related to local place names.
5. Combined with the five lines of the company's legal person:
The yin and yang attributes of the company name should be consistent with the eight characters and five elements of the company legal person. The collocation between the heaven grid and the earth grid should have a strong development. The five elements of the font should be compatible with the five elements of the company legal person and the business they operate.
Headhunting company naming principles:
1. The name should be unique
Brand recognition is closely related to whether the name is unique and different. Ideas expressed in new ways often attract us to listen carefully. Completely created new words, such as xerox, kodak, exxon, are short, powerful, distinctive and easy to remember. The most common way is to use strange metaphors. This simple method can make you associate one image with another and increase your attention.
2. The name should be concise
Conciseness does not mean that the length of a word is short. Simple names repeat only a few letters of the alphabet. The simple name is easy to spread, concise and clear at a glance. It is easy to attract customers, greatly improving the possibility of people passing the name by word of mouth, and can also convey a wide range of meanings to consumers, which is conducive to brand association and communication desire.
3. The name should be alliterative
Rhyming or alliteration is a way to make your brand unforgettable. Repetition of voice is very helpful to strengthen memory, such as Coca Cola, Rolls Royce, etc. These names have a poetic structure with vowel and consonant spacing and syllable looping back and forth. They not only look beautiful, sound pleasant, but also sound catchy. If their syllables are divided into four parts, that is, generally a-b-a-b structure, this structure is an ideal combination for words in all languages. So if you want people to remember something, let it rhyme. Western poets like alliteration. They think that repeating a sound can produce beautiful effects and is easy to remember. Of course, advertising language can do the same.
4. The shorter the name, the better
The net name should be entered into the computer, so it should be short and easy to spell. In fact, all brand names should not be complicated and hard to remember. The words, syllables and letters of brand names are valuable. When you can find short words, you should not use long words. Especially for technical products, if you want to have a broad customer base, instead of just staying at those early recipients (those who are willing to buy any new technology), you should have a simple name that can attract non-technical users. A simple name can achieve the effect of brevity, which helps to improve consumers' cognitive ability of the brand.
5. The name must be readable
Only a catchy trademark can leave a deep impression on consumers. To avoid bad pronunciation, strange and awkward words, try to use familiar, easy to read words to name. Some people use symbols larger than their names as trademarks, while others use some fonts to express the characteristics they think brands should have, emphasizing the characteristics of trademarks while ignoring whether trademarks are easy to pronounce. Some people choose difficult fonts, and easy identification is the most important factor to consider when choosing a trademark. The exaggerated style or design must not be at the expense of readability. No matter how beautiful the trademark design is, if it is difficult to understand, we must give up.
6. The name should reveal the category
A successful name should be able to describe some important performance of the product, or imply some essential characteristics of the product category, thus strengthening the product positioning. Let consumers feel the benefits of the product through the name, and its effect is more attractive.
Ten precautions for headhunting companies:
1. Be able to obtain naming and trademark registration rights.
2. It is easy to arouse people's good association;
3. It can be seen from many brands at a glance;
4. The product has stamina and the possibility of further development;
5. Easy to say, read and speak;
6. Be creative and not identical with others;
7. It is easy to remember and unforgettable;
8. Integration of production and advertising, systematization of products and names;
9. The goods have style and taste;
10. Use, function and uniqueness of the product. stick out a mile;
That's it Second Brother Some suggestions for you, hoping to bring you some inspiration. For more details, you can follow the second brother of WeChat public account, WeChat: qierge222