Guidelines for naming bottled drinking water manufacturing companies
1、 Introduction
Bottled drinking water industry is increasingly prosperous and competitive. A creative and attractive company name can not only help the company stand out in the market, but also convey the company's core values and culture. This article will provide you with suggestions on the naming of bottled drinking water manufacturing companies to help you find the most suitable name for your company.
2、 Naming principle
Simple and easy to remember: the name should be simple and clear, easy to remember and spell, and easy for consumers to pass on word of mouth.
Highlight features: the name should reflect the characteristics or advantages of the company, such as water source, water quality, brand concept, etc.
Easy to spread: the name should have certain cultural connotation and attraction, and be able to spread rapidly in the market.
Uniqueness: The name should not be similar to the existing brand to avoid confusion and misunderstanding.
3、 Naming method
Combined with regional characteristics: the characteristics of the company's location or the name of the water source can be incorporated into the company name, such as "a mountain spring", "a river source", etc.
Emphasize the quality concept: the company's attention and pursuit of product quality can be conveyed by name, such as "pure source", "quality spring", etc.
Moral symbol: You can use moral or symbolic techniques to endow the company name with a good moral, such as "source of nectar", "spring spring", etc.
Innovative vocabulary: try to create some new words or phrases to highlight the uniqueness and innovation of the company, such as "JingCheYuan", "YueHuoQuan", etc.
4、 Case study
Nongfu Spring: The combination of "Nongfu" and "Spring" not only highlights the company's natural and healthy philosophy, but also has certain regional characteristics.
Ipoh: It is simple and easy to remember, implying "pleasure and precious", which meets consumers' expectations for high-quality drinking water.
Wahaha: It combines "haha" and "doll" by means of allegorical means to convey a happy and healthy brand image.
5、 Summary
Naming a bottled drinking water manufacturing company requires comprehensive consideration of many factors, including simplicity, easy to remember, outstanding characteristics, easy to spread and uniqueness. You can find the most suitable name for your company by combining regional characteristics, emphasizing quality concepts, symbolic meanings and innovative vocabulary. Finally, you may wish to refer to some successful cases for more inspiration.
